March 27, 2024

As an ERP Partner specializing in Dynamics 365 Finance and Operations, our mission is to empower businesses with cutting-edge technological solutions. This case study delves into our successful collaboration with Joudi International, a prominent FMCG company operating in Iraq and the UAE. Through the seamless upgrade from AX2012 to Dynamics 365 Finance and Operations, coupled with the implementation of E-Pro for SFA, we facilitated Joudi International's journey towards digital transformation and operational excellence.

 

Client Background: Joudi International operates in the fast-paced FMCG sector, where efficiency and agility are paramount for success. With operations spanning across Iraq and the UAE, Joudi International sought to modernize its legacy systems to stay competitive in the dynamic market landscape. Recognizing the need for robust technological solutions, they approached us, their trusted ERP Partner, for assistance.

 

Challenges Faced:

 

1. Outdated Legacy Systems: Joudi International's reliance on AX2012 posed limitations in terms of agility and functionality, hindering their ability to adapt to evolving market demands.
2. Manual Sales Processes: The absence of an integrated Sales Force Automation (SFA) solution resulted in inefficient and error-prone field sales operations, impacting productivity and customer service.

 

Solution Implemented:

 

1. Upgrade to Dynamics 365 Finance and Operations: We spearheaded the seamless transition from AX2012 to Dynamics 365 Finance and Operations for Joudi International. Leveraging our expertise and best practices, we meticulously planned and executed the upgrade across their entities in Iraq and the UAE. The new platform provided advanced functionalities and enhanced capabilities in finance and operations management.
2. Integration of E-Pro for SFA: To address Joudi International's need for streamlined field sales operations, we implemented E-Pro for SFA—a robust mobile application designed to automate and streamline sales activities. This solution empowered Joudi International's sales and cash van teams with real-time access to critical information, enabling them to optimize routes, manage inventory, and execute transactions efficiently.

 

Key Achievements:

 

1. Seamless Transition: Our expertise ensured a smooth and hassle-free transition from AX2012 to Dynamics 365 Finance and Operations, minimizing disruptions and downtime for Joudi International's operations.
2. Enhanced Operational Efficiency: The upgraded platform equipped Joudi International with advanced features for finance and operations management, enabling them to streamline processes and improve decision-making.
3. Optimized Sales Operations: The integration of E-Pro for SFA revolutionized Joudi International's field sales operations, resulting in improved productivity, accuracy, and customer satisfaction.

 

Benefits Realized:

 

1. Improved Agility: Dynamics 365 Finance and Operations empowered Joudi International with the agility to adapt quickly to market changes and seize growth opportunities.
2. Enhanced Customer Experience: Streamlined sales processes and real-time information access enabled Joudi International to deliver superior customer service and drive customer loyalty.
3. Increased Productivity: Automation of manual tasks and optimized workflows led to a significant boost in productivity across Joudi International's operations.

 

Conclusion: The successful upgrade project from AX2012 to Dynamics 365 Finance and Operations, coupled with the implementation of E-Pro for SFA, marked a significant milestone in Joudi International's digital transformation journey. Our partnership enabled Joudi International to overcome operational challenges, improve efficiency, and position themselves for sustained success in the competitive FMCG market. As their trusted ERP Partner, we remain committed to supporting Joudi International's growth and innovation endeavors in the years to come.